Leading in-game advertising company Double Fusion will offer premium ad opportunities with THQ, SEGA, Eidos and Midway PlayStation 3 game titles.
Press Release: SAN FRANCISCO– December 1, 2008– Leading independent in-game advertising company Double Fusion has strengthened its PLAYSTATION®3 portfolio by securing exclusive advertising opportunities with the world’s top videogame publishers, including THQ, SEGA, Eidos and Midway.
The announcement comes during a record-breaking sales year for the videogames business, which propelled Double Fusion’s high double-digit revenue growth. The company continues to pave the way for advertisers looking to reach young consumers in an increasingly challenged and fragmented media landscape by offering immersive in-game marketing programmes available nowhere else.
“One only has to look at the recent videogame sales figures to realise that games are the one form of entertainment consumers don’t want to ... More »
Fancy yourself an Uncharted fan? Well you’re not going to want to miss this!
Uncharted 2: Among Thieves features Nathan Drake returning with a whole new adventure which revolves around the 13th century explorer Marco Polo and his voyages.
The new PlayStation 3 title will add a free climbing mechanic and stealth gameplay. Players can also expect all-new locations, characters and a focus on the game’s story.
Check out the cool announcment video teaser below from VGA 2008, courtesy of GameTrailers. Enjoy!
Empire: Total War, is the new installment in The Creative Assembly’s Total War RTS franchise and will maintain the series 3D battles, grand turn based campaign map and rich historical flavor; while for the first time introducing 3D naval combat into the series.
Below is an interview with one of the game's developers:
WP: Who has the honor to speak with us? State your name, rank, and occupation!
Kieran Brigden, studio communications manager for Creative Assembly.
WP: Empire Total War marks the first time that the Total War series has had really intricate naval battles. Why have them now?
KB: Well, it's a combination of factors. One, we've wanted to do it for a while but the technology was ready now. Two, it's the period that's right for it. When you add naval battles to the game, you have to do it when it's interesting, enjoyable, and fun. The 18th century was the absolute height of cool naval warfare. You had thi... More »
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Are Sony and Blockbuster looking to form an alliance to bring Blockbuster's streaming video offer to the PlayStation 3? We'll know by 'early next year' says Blockbuster Video.
Sony and Blockbuster have some history together already. You may recall that Blockbuster was one of the first retailers in North America that they were going to be supporting Blu-ray on a much bigger scale than HD DVD. That announcement really got the ball rolling in Blu-ray's favor at the time.
Fast forward a year and we have Netflix signing streaming deals with every manufacturer they can find including an exclusive game console deal with Microsoft. Netflix has signed deals with TiVo Inc, Samsung, LG Electronics.
Now comes word from Blockbuster that, in the wake of their launch of Blockbuster OnDemand, they are actively seeking a partnership with Blu-ray player manufacturers. With Samsung and LG already in Netflix's corner, could this lead Blockbuster to seek out Sony as a... More »
It feels as though I’ve been writing about PlayStation Home for years. I haven’t, it’s only been months in reality, but with its release being delayed constantly, known and unknown development issues, and questions still remaining, it feels like the service has been a long time coming. Which makes any official word from Sony very interesting indeed.
Jack Buser, the director of PlayStation Home, recently sat down with IGN to discuss Home. He talks about why we should care about it, what experience it will give us, and what is it with all these delays.
He explains that Home is going to be a place to meet friends online, to find gamers of the same skill level and into the same games as you. It’s going to replace the arcade as the place to make new friends and share your hobby with them. All in all, Sony is excited about Home, and so, apparently should you be.
Great, so where is it and when can we, the great unwashed who haven’t been ... More »
The PlayStation 3 and PS2 were the only platforms that didn't receive a significant boost this week as the end-of-year climb finally begins.
The DS and PSP platforms are both up nearly 20k units, the 360 almost doubled last week's effort from 8k to 15.5k, and the Wii is up 10k units from the previous week.
Defying the weekly gains for every other platform, the PS3 sold only 17.4k units this week, exactly (for our purposes) what it sold last week. As we look for continued increases in hardware next week, will the PS3 be along for the ride?
Hardware:
- DS+ 107,423
- PSP 61,226
- Wii 35,298
- PS3 17,436
- 360 15,474
- PS2 5,281
Superman fans can now rejoice, as we received word that the new Superman Doomsday is now available (as of November 25, 2008) on DVD, Special Edition, and Blu-ray Disc.
A synopsis is as follows: The most shocking showdown in Superman history! When Lexcorp accidentally unearths the intergalactic serial killer Doomsday, Superman battles the creature head on in the fight of his life... literally.
The world collectively mourns their fallen hero; humanity realizes it will never feel truly safe again. Superman's enemies rejoice all but Lex Luthor, who grieves the loss in his own demented manner, setting off a c... More »