18w ago - It's been just over a month since IGN confirmed PlayStation 4 developer kit updates surfaced, and today Sony VP of Home Entertainment Hiroshi Sakamoto has hinted that a PS4 (Orbis) announcement my arrive in May prior to E3 this year.

Below is the scoop, to quote: "He told Emol in response to a question about "a new announcement related to the new PlayStation," that while the news is "still a big secret," the PlayStation side of Sony, "are getting ready for it."

He of course doesn't directly refer to a "PlayStation 4" or the rumored "Orbis" internal project name. Sakamoto adds that the PlayStation team are "focused on E3," but, "the announcement could take place at that time, or maybe even before, in May."

Sounds like Sony's toying with a pre-E3 event for its next-gen console - E3 takes place on June 11 - 13 - though Mr. Sakamoto's comments are still ambiguous enough that we can't be sure. This is a company that launched three different major hardware iterations of the PlayStation 3, so anything could happen.

85w ago - According to Engadget.com (linked above), the PS3 will support Sony's VPL-VW1000ES 4K Projector stills following a future PlayStation 3 Firmware update, however, moving pictures will still remain out of reach for the time being.

To quote: Once you've cleared the $25k or so in your budget that it will take to snag one of Sony's 4K VPL-VW1000ES your next problem will be finding some 4096x2160 res content to view on it.

While showing off the new beamer for its Japanese audience at CEATEC today, Sony announced the PS3 will get a firmware update around the beginning of 2012 that will allow it to natively output 4K stills.

There's a PlayView "visual magazine" already available on the PlayStation store in Japan that supports 4K and 3D, but this update will bring super high res viewing of your vacation pics, or any other high res image files you can snag, to the living room.

While your friends will no doubt be impressed by the museum-quality art gala you're now capable of hosting, we're starting the timer for 4K video sources - if we don't hear anything concrete at CES then we'll...

166w ago - Speaking in an interview published in the latest edition of Edge Magazine, Codemasters' Vice President Gavin Chesire directly refers to DiRT 3.

Here's the relevant section, to quote:

"Really, it's all about letting the teams just innovate. There's some great stuff coming from Birmingham that's going into DiRT 3".

He continued: "There's an overwhelming arcing vision to all of our racing titles, and GRID is incredibly strong, but we're lucky enough to be in a position where we've got racing games in different areas.

DiRT was a complete reboot - we threw away what was going on and redid it completely - and then we rebooted GRID because it wasn't top gun, and then we rebooted DiRT 2.

I'm not saying we're throwing all the codebase away, but we're throwing the thoughts away and coming out with something fresh and new. Because if you don't innovate, you're dead."

172w ago - In a recent interview with IGN, Sony VP Peter Dille revealed that Kevin Butler will be starring in PlayStation ads for rest of 2010.

Dille commented on the company's new "It Only Does Everything" slogan and marketing campaign as follows, to quote:

"It's been tremendously successful. Consumers love it. It's great to hear people like you guys love it. And the results are really in the sales because it's really been flying since this coincided in September with the launch of the new PS3."

The tremendous success of the ad campaign has guaranteed its continuation through 2010.

"You can expect to see Kevin Butler inject a lot of life into the PlayStation brand between now and the rest of the year," Dille commented, and promised we'd see the tagline quite a bit "when motion control comes onto the scene."

195w ago - Sony Computer Entertainment America has appointed former Livescribe executive Timothy Bender as senior vice president of sales.

Reporting directly to SCEA president and CEO Jack Tretton, Bender will be charged with overseeing sales and merchandising initiatives across all PlayStation platforms in the US.

His appointment comes as Sony prepares to release new iterations of its home and portable gaming systems in the form of the PS3 Slim and PSP Go, and the company is gearing up for what Tretton referred to as one its "most aggressive" Christmas seasons.

Press Release: FOSTER CITY, Calif., Aug. 24- Sony Computer Entertainment America Inc. ("SCEA") today announced the appointment of Timothy Bender to Senior Vice President of Sales, who brings more than two decades of industry experience and strategic leadership in U.S. and global sales and marketing expertise to the company. Bender will report directly to SCEA President and CEO Jack Tretton.

"Tim brings a proven ability in growing strong consumer brands and building deep relationships with his team and the retail community," said Jack Tretton, president and CEO, SCEA.

"As we approach one of our most aggressive holiday seasons and a truly exciting future for all our product platforms, we are confident...