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Bungie: So Our Game's Called Halo - Halo Ten Year Anniversary

100°
269w ago - Ten years ago on July 21st, 1999: Macworld, New York. Apple's iCEO Steve Jobs yields the stage for a brief but soon to be memorable moment to Bungie co-founder Jason Jones.

Jones, looking a bit nervous, steps into the fore, shakes Jobs' hand and begins quite simply:

"So our game's called Halo..."

To quote: Internally, the title was known as Blam! - a moniker bestowed when Jones couldn't bring himself to use the original working title, Monkeynuts, in front of his own mother. Whatever the name, this is the first time the public has laid eyes on the project.

To write the sum of a decade is a monumental task. Bungie's history is encoded into the games we've made and defined by the men and women who've worked inside the studio's walls - people who have in many cases become a family. And of course we've also been shaped, inspired, and downright awestruck over the community that's followed alongside.

To say thank you for a decade is even more of a monumental task. We say it anyway. Thank you for more than ten years of community involvement, contribution, and support.

Thanks for the passion, for the letters, for the ravenous support (and defense) of us online, for pouring through our stories, for getting to the farthest...
 

Sony exec: Ten-year lifespan for the 'PlayStation Networked' PSP

50°
325w ago - In an interview, a Sony exec admitted the 'PlayStation Networked' PSP has "probably suffered" due to a high reliance on third-party content which is no longer appearing on the PSP as regularly as previous years."

"We need to revitalise the developer community to get behind PSP," said Zeno Cola├žo, VP of publisher and developer relations for Sony Europe.

"One of the issues when you rely on a business model that relies on 25 per cent games from Sony and 75 per cent from other publishers is that if they start to refocus, you can't recover that space because you don't have the internal capacity, so we've probably suffered from that," he stated.

"Our sales for PSP is over 37 million units, which is huge, particularly when you take into account the level of third-party sales there are for PSP compared to DS."

"So from my perspective, what's important is we continue to tell publishers and developers that there's an opportunity to make money on PSP, which is something that will become apparent over the next two years as the network services are developed," said Colaco.

He also stated that with support of the PlayStation 3 and the PlayStation Network, the company hopes the handheld will enjoy a ten-year lifecycle.

"We definitely have the ambition for it to...
 
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