70w ago - Sony Senior Social Media Manager Jeff Rubenstein has shared a video below today introducing PlayStation's President Andy House.

To quote: At last week's International CES, I had the opportunity to meet head of Sony Computer Entertainment, President and CEO Andrew House. House ascended to the role after working for Sony in Japan, Europe, and here at SCEA over the past two decades.

In this show floor discussion, I ask House about PlayStation Suite, his outlook on the Western launch of PS Vita, and his goals as CEO of Sony Computer Entertainment.

If you'd like to hear how Andrew House got started in the industry and rose through the ranks, listen to his "origin story" on the Official PlayStation Blogcast Episode 007.

170w ago - Today SCEA's VP of Product Development Scott Rohde has made available a video from the Make.Believe series which highlights the transition from Programmer to Naughty Dog Co-President.

To quote: You've probably seen Sony's global "make.believe" (pronounced "make-dot-believe") initiative by now, which comes with a simple message: believe that anything you can imagine, you can make real.

I know a lot of you have heard the name Christophe Balestra, and like many of you out there, his make.believe moment is taking place every day. Christophe, along with co-president Evan Wells and the entire team at Naughty Dog, have been creating amazing games for the PlayStation family since the mid-nineties, when Crash Bandicoot made his debut on the original PlayStation.

Since then, the Dogs have brought us the incredible Jak and Daxter franchise of adventure games, and of course, the critically acclaimed UNCHARTED series, including the latest award winning title, UNCHARTED 2: Among Thieves.

Naughty Dog has played a huge role in shaping the action adventure...

201w ago - UFC president Dana White has a simple message for fighters dreaming of competing in the world-famous octagon: Don't do business with EA Sports.

In an edict that started as a rumor on Internet message boards, White stated after Saturday's historic UFC 100 event that he was "at war" with the popular video-game developers and that those that side with EA Sports will find themselves out of the UFC's good graces.

But perhaps surprising to some, White insists it was EA Sports that fired the first salvo in the still-developing controversy.

To quote: "It's easy to sit on the other side of the table and judge me on how I react to stuff like this," White said. "But let me tell you what - I've been in the trenches for almost 10 years, and I've been dealing with all these businesses, and EA was one of them."

EA Sports holds the publishing rights for several of the market's most successful sports-related video games, including the Madden NFL, FIFA, NASCAR and Tiger Woods PGA series. White said the UFC had hoped to join the ranks of those titles, but the California-based EA Sports declined to discuss the possibility.

"EA Sports told us, 'You're not a real sport,'" White said. "'We wouldn't touch this thing. We want nothing to do with this.'"

With EA Sports passing...

202w ago - During a recent interview, President of Sony Computer Entertainment America Jack Tretton reinforced Sony CEO Howard Stringer's views on a PS3 price cut.

To quote: "We could've come out with a PlayStation 2.5 for $299 or less, and in the first two or three years it would sell extremely well," he explains.

"But there would be a point where people would be going, 'I am not really seeing the incremental leap.'"

"People are having short-term thinking--the platform is not even three years old," Tretton adds. "It was $599; it's now $399." He goes on to say that Sony isn't planning to snare all customers in day one, but over a ten year period.

203w ago - Kenji Matsubara, global President and CEO of Tecmo Koei Holdings, has said that despite a difficult start in Japan, Microsoft is doing better with Xbox 360 than it did with the original console.

To quote: "Xbox 360 as a business is doing better than the old Xbox," he told Kikizo.

"They have a good opportunity for growth, but of course Sony is a Japanese company and Microsoft is known as a business software company, so brand image is one point. But Microsoft is doing well, especially considering how difficult it is these days.

"I think they have good growth potential for the future depending on the titles. We have a close relationship with Microsoft so I hope we can be a part of that."