A couple days ago we reported on a few holiday adverts that are part of a “bigger campaign”.
Today Sony's Senior Vice President of Marketing & PlayStation Network Peter Dille detailed their PlayStation: Entertainment Unleashed ad campaign officially via PS Blog as follows:
This is one of the fun parts of my job, when we get to unveil our TV commercials and give you, our loyal fans, a preview of our spots before they hit the airwaves. This year’s campaign is dubbed “Entertainment Unleashed” and for good reason.
The campaign actually began quietly a few weeks back with three fifteen second “tease” executions. Hopefully, you’ve seen these by now. These initial ads depicted various people catching glimpses and reflections of beautiful PS3 game footage magically appearing ... More »
From the Abyss is a hack ‘n slash RPG in the spirit of true video gaming for the Nintendo DS.
In this parallel universe players will be able to explore the vast world of Rubenhaut through a unique world creation engine exclusively created for the game.
Press Release: THE NINTENDO DS IS NOT JUST A CONSOLE FOR GIRLS, DADS, OR MOMS!
In “From the Abyss”, the player will fight huge monsters with swords, spells and special abilities! A fast paced & action packed game for gamers!
The game also features an intuitive control scheme, lavish artwork, and an engaging 2 player co-op battle system.
Key Features:
• Explore your own unique Abyss!
Every time you start a new journey the game will randomly generate a custom world for a unique experience each time!
• Customize your character!
Distribute skill points that will define your character’s powers and destiny. Will you go the way o... More »
The DS and PSP are last gen platforms – and the only true next-gen portable platform is the iPod Touch.
That was the message from Apple this week, as the company finally revealed its intentions to snaffle market share in the traditional gaming space – after years of fervent speculation about its plans.
Speaking exclusively to MCV, the company confessed that its new marketing campaign encourages consumers to buy iPod purely “to play our games” – and even marked the device out as a real threat to Nintendo and Sony’s handheld efforts.
Greg Joswiak, head of iPod and iPhone marketing told us: “It’s not just the screens that are superior to DS – it’s the graphics capability, the computing power and the App Store distribution model.
“I had an analyst tell me in September – and he was right – that the DS is the past of gaming devices, and iPod Touch is the future of gaming devices. It certainly has our competi... More »
In a recent interview, Insomniac CEO Ted Price admitted that he sees the benefits in going multi-platform and breaking the company's exclusivity with Sony.
However, for now it seems as if the benefits of actually sticking with Sony slightly outweigh the benefits of parting, so don't expect any radical changes in the immediate future.
To quote: Of course, Insomniac has historically been a Sony mainstay. "For the last ten years or so, we have been working very closely with Sony," Price said.
"I mean, people ask me all the time, 'so, do you consider going multiplatform? What are the drawbacks?'" He says that one benefit of exclusivity is that the company's games "tend to be associated with the hardware - but that could be a drawback too."
He cites the original Resistance: Fall of Man as an example of this kind of product association. "We did get a lot of additional exposure simply because it was synonymous with the PlayStation... More »
2008 has been full of ups and downs for the PlayStation 3. Whether or not Sony delivered on all their promises is questionable.
However, if there is one thing that can't be taken from Sony's next-gen console is the tremendous growth its software library has undergone over the past year.
In 2007, critics of the PS3 lambasted the console's software catalog. The system was victim of numerous shoddy ports, and lacked any defining title it could call its own. Then, early in the new year, Sony made the eyebrow raising announcement that they intended to drive sales not by slashing the price again, but by delivering quality software.
And, to the disbelief of even the most devout Sony fanatics, things did begin to change. The PS3 became the lead platform for many multiplatform projects, ironically, not because it was the most powerful platform, but because it was the most infuriating to develop for. Starting with Burnout Paradise in January, the differen... More »
Capcom's John Diamonon shared the following today via PS Blog:
Hey PS Fam! Long time no blog. It’s my pleasure to announce that Age of Booty will finally become available today on the PSN for only $9.99. I know there was a delay bringing this title to you, but we had to make sure we fixed all the bugs before we deliver one of the most original digital games on this platform.
Anyway, Max Hoberman, the President of Certain Affinity and the developer of Age of Booty, wanted to give you some insights into this critically acclaimed game. He’ll also answer any questions you have about the game. Without further ado, heeeere’s Max!
This is a follow-up to my previous post, where I described the genesis of our upcoming downloadable pirate action RTS, Age of Booty. I left off with us signing a publishing deal with Capcom and beginning production. That was a year ago, and since then we’ve had a lot of time to improve upon the original design.... More »
As a follow-up to Media Molecule Dev Sam_Protagonist's LittleBigPlanet 'Moderated' level clarification yesterday, today SCEE has released an official Press Release on the subject as follows:
Press Release: Sony Computer Entertainment and Media Molecule would like to thank everyone in the LittleBigPlanet online community for an amazing start! So far a staggering 84,000 individual levels have been uploaded and more than 27 million level play throughs have been completed.
We couldn’t be happier with the initial efforts from our community members; the variety and quality of some of the creations has been astounding. We’ve seen everything from great platform adventures, puzzles and quizzes through to stories and races. We have even had a wedding proposal created entirely in the game!
Sony Computer Entertainment and Media Molecule wou... More »
Courtesy of marketwire via YouTube, below is a video and related Press Release as the ESRB announces rating summaries, a new source of information for parents about video game content.
Press Release: ESRB Announces New Video Game Rating Summaries
New Resource Provides Parents With More Detailed Information on Game Content Just in Time for the Holiday Shopping Season
The ESRB announces rating summaries, a new source of information for parents about video game content.
NEW YORK, NY--(Marketwire - November 12, 2008) - The Entertainment Software Rating Board (ESRB), which assigns age and content ratings for computer and video games, today announced the availability of "rating summaries," a new, supplementary source of information about game content that parents can use when considering which games to purchase for their children this holiday season and beyond.
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