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Sony's PlayStation: Entertainment Unleashed Ad Campaign

100°
302w ago - A couple days ago we reported on a few holiday adverts that are part of a "bigger campaign".

Today Sony's Senior Vice President of Marketing & PlayStation Network Peter Dille detailed their PlayStation: Entertainment Unleashed ad campaign officially via PS Blog as follows:

This is one of the fun parts of my job, when we get to unveil our TV commercials and give you, our loyal fans, a preview of our spots before they hit the airwaves. This year's campaign is dubbed "Entertainment Unleashed" and for good reason.





The campaign actually began quietly a few weeks back with three fifteen second "tease" executions. Hopefully, you've seen these by now. These initial ads depicted various people catching glimpses and reflections of beautiful PS3 game footage magically appearing on building facades across a city.

This weekend, we're excited to reveal what triggered the excitement. The spot begins with a guy creating a LittleBigPlanet level on a building wall and from there, the PS3 takes on a momentum all its own, spreading amazing entertainment content uncontrollably from building to building throughout the...
 

Microsoft's Helping Hand Through Sony PlayStation Advertising

50°
302w ago - Ever thought you would read this in a headline?

Well in any case, below is pictured a leaflet from Microsoft Windows Vista unconsciously advertising for PlayStation instead of Xbox or Xbox 360.

The sheet contains a photo with 2 guys playing with PlayStation 2 controllers!

Surely an oversight by Microsoft, but one they probably will not like once it catches up with them.

Click on the pic below to enlarge it.
 

PlayStation Store (US) Update for November 20th, 2008

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302w ago - Per Grace Chen (Senior Manager, PlayStation Store) today:

Hey, everyone. It's time again for the PlayStation Store weekly update.

Add-on Game Content

LittleBigPlanet Sack in the Box Costume (free)
A community costume for SackBoy!
File size: 1.04 MB

LittleBigPlanet LocoRoco Costumes ($2.99)
A costume kit for SackBoy! Contains 5 different costumes.
File size: 1.04 MB

BioShock PS3 Challenge Rooms ($9.99)
Experience the intense, terrifying world of Rapture like never before with the all-new PLAYSTATION 3 exclusive Add-On Game Content featuring three unique Challenge Rooms and some very cool extras. In "A Shocking Turn of Events," rescue a trapped Little Sister in a disturbing carnival in Rapture. In "The I in Team", defeat a Big Daddy using only your wits. In "Worlds of Hurt" plow through eight rooms filled with the worst Rapture has to offer.
File size: 402 MB

Dead Space

* Dead Space Astronaut Pack ($2.99)
Download the Astronaut Suit and Weapon Skin Pack, featuring an amazing 26th Century Astronaut Suit and new skins for the Plasma Cutter, Pulse Rifle, and Ripper!
* Dead Space Big Gun Pack ($0.99)
Download the Steam Punk Force Gun, the ultimate in Necromorph-killing...
 

PlayStation 3 Trophies to be Mandatory from January 2009

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302w ago - VideoGamer can exclusively reveal that from January 2009 all newly released PS3 games will be required by Sony to support the console's Trophy system.

Earlier this week they received a tip from an anonymous source within the UK video game industry that, from January 2009 onwards, all newly released PS3 titles will be required to support the PS3 Trophy system.

Today a Sony Computer Entertainment Europe spokesperson confirmed that this information is accurate, stating: "Yes from Jan 09 all games must have trophies."

This news is sure to be met very positively by PS3 gamers who are currently having to put up with sporadic Trophy support from this winter's biggest releases.

Mandatory Trophy support will also put an end to post release Trophy patches that force gamers to replay games to earn the Trophies.
 

PlayStation Home 1.0 Update Release Available November 20th

550°
302w ago - To quote via PlayStation Underground: Tomorrow, we are releasing a new version of PlayStation Home called PlayStation Home 1.0. This version will add some exciting new features and fix several known bugs, preparing us for launch into Open Beta. You can find the full list of new features below.

Highlights include new emotes and dance moves for avatars, new arcade games, new ways to launch into games from PlayStation Home, a new game rewards system, and much, much more! We think you'll enjoy these many changes and improvements.

Home will be down for a period of time tomorrow to prepare for the launch of Version 1.0. I will let you know in the forums when it is back up.

We will be inviting a tremendous number of new beta testers soon, and conducting a massive load test this Friday night, November 21st. We will have an event to celebrate the moment. Stay tuned for further information as your assistance with this event is greatly appreciated.

Please note that the new users will not have access to the closed beta forums, as we will be transitioning to a new system in preparation for launch. More information on this to follow...

During the first weeks of the release of version 1.0, we will focus on testing core PlayStation Home assets and will need your help, and release...
 
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