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PDP & Hasbro Sign Multi-Year Gaming Product Licensing Deal

50°
292w ago - This new license agreement broadens the already successful business collaboration between PDP, the top gaming accessory provider, and Hasbro, a leader in games, toys, and entertainment products and services.

The agreement includes international rights across many of Hasbro's well-known brands.

Press Release: PDP AND HASBRO SIGN MULTI-YEAR, MULTI-BRAND LICENSING DEAL

New Accessory Products for Gaming, iPods, Cell Phones

Performance Designed Products, LLC ("PDP") and Hasbro (NYSE:HAS) have agreed to a multi-year, international license agreement that will allow for the creation of a new line of video gaming accessories and products for popular gaming devices, iPods and cell phones.

"We are thrilled to enter into this agreement with PDP," said Mark Blecher, senior vice president and general manager of digital media and gaming at Hasbro. "Hasbro's goal as a brand-driven company is to selectively align ourselves with the best possible licensee partners. We have had a very successful relationship with PDP over the last three years and are looking to expand that success with this new deal."

Upcoming projects for the year include video gaming accessories for the Nintendo DS, Wii, Xbox 360, and PlayStation 2 and 3 systems. These projects will include...
 

Blizzard Announces BlizzCon 2009 Gaming Convention

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293w ago - BlizzCon 2009 will offer a wide variety of activities throughout the two-day event. In addition to serving as a gathering place for Blizzard Entertainment gaming communities, attendees will be able to enjoy:

• Hands-on play time with upcoming Blizzard Entertainment games
• Discussion panels with Blizzard Entertainment developers
• Competitive and casual tournaments for players to showcase their talents
• Community contests with great prizes
• Commemorative merchandise based on Blizzard Entertainment's game universes
• A silent auction
• More exciting activities and attractions to be announced

Press Release: IRVINE, Calif., Feb 17, 2009 (BUSINESS WIRE) – Blizzard Entertainment, Inc. today announced plans for its fourth BlizzCon(R) gaming convention, to be held at the Anaheim Convention Center in Anaheim, California on Friday, August 21 and Saturday, August 22.

BlizzCon is a celebration of the global player communities surrounding Blizzard Entertainment(R)'s Warcraft(R), StarCraft(R), and Diablo(R) universes. In response to the festival's increasing popularity, this year's event has been expanded from three convention halls to four.

"We've been amazed by the incredible response to each of our previous BlizzCon...
 

Projectors: The Future of Big Time Gaming

50°
295w ago - Gamers, if you have never had the experience of playing video games on a projector screen, you are missing out. Up until just a few days ago I was untrained in such picture perfection as well.

But after borrowing a projector from a friend at church to use for the Super Bowl, I could not help but hook up the Xbox as well. Using a VGA cable hooked to a Dell DLP projector that is a few years old has made Left 4 Dead an insane game to play.

That is without the over the Internet multiplayer ability.... but relax, I was playing co-op with a buddy. Just imagine split screening on an image that is probably 4 feet tall and 6 to 8 feet wide, it aint a bad deal by any means.

Searching Dell's Web site, I cannot find the projector that I have been using to give you the specific stats. This makes me think that it is a few years old and that the ones for sale today would actually be higher quality for the same price. With all of the options of projectors what should be done for superior gaming experiences?

First and foremost, go for a DLP projector. They offer superior image quality in terms of both picture quality and contrast ratio. You will pay for it up front though, with most DLP projectors costing a lot more than their counterparts. DLP micromirrorsThis arises from the fact...
 

Apple's Next iPhone Upgrade Will Rule at Handheld Gaming

50°
296w ago - The next upgrade to Apple's iPhone will have a strong focus on gaming, analysts and developers agree.

That's because the gaming market is an increasingly juicy segment of the mobile multimedia space – and it's one that Apple's phenomenally successful iPhone is well-positioned to dominate.

"The iPhone and iPod Touch are becoming a major new handheld gaming platform, and if you look at the App Store and look at what's doing well, that's reflecting," said Bart Decrem, CEO of Tapulous, developer of the popular Tap Tap Revenge iPhone game. "I would look forward to improvements in the device as a gaming platform both for the phone and iPod Touch."

Apple made clear its plans to seize the gaming market in November 2008 when Apple marketing executive Greg Joswiak called the iPhone and iPod Touch "the future of gameplay," posing a serious threat to dedicated gaming consoles such as the Nintendo DS and Sony PSP.

The reasons? A few things: The quick, electronic distribution method of games and apps via the iPhone's App Store; the accelerometer and multitouch display, which are introducing new approaches to gameplay; and the iPhone's lighter, more portable form factor compared to its rivals.
 

New Gaming PCs, Next-gen XBox and PlayStation 4 All Doomed?

100°
296w ago - Rahul Sood - onetime CPC columnist, founder of VoodooPC and now big cheese at HP - has been busy recently, presiding over lots of positive coverage of his most recent project, HP's small-and-sleek gaming PC, the [Register or Login to view links], while also finding time to write a series of lengthy and doom-laden blog posts.

Well, their titles were doom-laden, at any rate: both the gaming PC and games consoles as we know them, are doomed. Both posts are confidently argued, and the reasoning behind both is similar: for Rahul, it's a question of costs vs benefits.

On the gaming PC side of things, the number of people willing to pay thousands and thousands of dollars/pounds for ludicrously powerful gaming machines is getting ever smaller, tempted into causing their own extinction by ever more expensive, power-hungry multi-GPU systems.

On the console side of things, Rahul reasons, it's not the customer but the companies - well, Microsoft and Sony - that can't afford to create any more machines along the lines of the Xbox 360 and the PS3. Their business model is to sell the console itself at a loss, and make a profit on the add-ons, games and licensing agreements.

I certainly think he's right about the PS3; all the sales data points to it...
 
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