263w ago - GameStop CEO Dan DeMatteo has warned video game publishers that measures they maybe considering to discourage the sale of used games will "eventually get the consumer upset, as well as GameStop."
DeMatteo says that when a consumer decides to buy a game, they take into account that it will have a "residual value" of $20 which they can retrieve with a trade-in.
DeMatteo then says that gamers will then use their trade-in credits on new games which leads to better sales for publishers anyway.
To quote: "Also, we will give out approximately $800 million in credits this year -- trade-in credits that will go toward the purchase of new video games.
The consumer, oftentimes and especially now, needs that residual value from those games as a trade-in to be able to afford a new video game."
273w ago - During the Activision Blizzard Analyst Day, CEO Robert Kotick expressed his expectations that the PS3 will last at least eight years.
Since Activision Blizzard is now "largest payer of royalties to the first-parties of any third-party company," the CEO believes the company is "starting to influence hardware design."
When is that going to happen, you ask? "I think there's a long life ahead of us, we're in year eight of PlayStation 2 and when you look at PlayStation 3 technically we're likely to see at least eight years' success."
We've heard enough from Sony executives who chant the PS3's expected 10 year life-cycle like a mantra, so it is refreshing to hear someone from outside the company who has similar confidence in our favorite console.