- Ubisoft has called on Sony to act quickly to stop publishers abandoning the PSP as a viable format.
Speaking exclusively to GamesIndustry.biz, UK managing director Rob Cooper
has said that the format lacks direction, with Sony unsure of how to market a machine he sees as over-priced and too technical for the mainstream consumer.
"I think that Sony is disappointed with sales and it's unsure as to which way to take it," said Cooper in an interview published today.
"Sony needs to show us a bit more about what its plans are to convince the publisher to invest lots more money into it. Especially when you've got the DS selling at such a tremendous pace.
"I suppose it's almost too technical for the casual person, those that are buying the DS at the moment, who want a few buttons and not a lot more. It's so simple what [Nintendo] has done. That's where I think Sony has gone a little bit too complicated, they've over-specced it, the price is too high and they need to go back to the drawing board and start again," he added.
Cooper doesn't think it's an issue with software pricing, rather Sony hasn't communicated to publishers clearly what direction the machine is going to take in the future.
"I don't think it's a pricing issue," he admitted. "As a publisher...