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Nintendo Hires Anti-piracy Guru to Combat R4 Card Sales

300°
254w ago - Nintendo has hired anti-piracy guru Neil Boyd from Warner Bros. in a move to keep the Nintendo DS R4 Card from being sold at both online and offline retailers.

Boyd claims Nintendo has no problem in hurting companies who still sell flash carts for the DS console, to quote:

He warned online and High Street stores who are still selling the R4 device that Nintendo had "more eyes and ears" than ever on the street - and would be swift to issue cease and desist notices.

Nintendo's senior global director for anti-piracy Jodi Daugherty added: "[Stocking these games] damages your sales, and it's going to damage your relationship with us.

"We have no problem pursuing customers that continue to take steps to hurt the company."

Boyd - who also previously worked as a digital piracy advisor in the music business - added that he wants ISPs to take more action against consumers of BitTorrent sites.
 

SCEA Appoints Timothy Bender as Senior VP of Sales

50°
254w ago - Sony Computer Entertainment America has appointed former Livescribe executive Timothy Bender as senior vice president of sales.

Reporting directly to SCEA president and CEO Jack Tretton, Bender will be charged with overseeing sales and merchandising initiatives across all PlayStation platforms in the US.

His appointment comes as Sony prepares to release new iterations of its home and portable gaming systems in the form of the PS3 Slim and PSP Go, and the company is gearing up for what Tretton referred to as one its "most aggressive" Christmas seasons.

Press Release: FOSTER CITY, Calif., Aug. 24- Sony Computer Entertainment America Inc. ("SCEA") today announced the appointment of Timothy Bender to Senior Vice President of Sales, who brings more than two decades of industry experience and strategic leadership in U.S. and global sales and marketing expertise to the company. Bender will report directly to SCEA President and CEO Jack Tretton.

"Tim brings a proven ability in growing strong consumer brands and building deep relationships with his team and the retail community," said Jack Tretton, president and CEO, SCEA.

"As we approach one of our most aggressive holiday seasons and a truly exciting future for all our product platforms, we are confident...
 

Sales Ad Reveals XBox 360 Elite Drops to $299 on September 1st

700°
255w ago - As previously reported, today the sales ads for the first week of September at Walmart, Gamestop and Meijer show the Xbox 360 Elite priced at $299 and replacing the current Pro SKU which Microsoft is phasing out.

[Register or Login to view links] has managed to get a leaked photo of the Walmart ad as you can see below.

To quote: "In a move obviously designed to offset Sony's recent PS3 redesign and price drop, the $299 price point will take effect on the same day as the new PS3 launches - September 1st. The Arcade SKU will remain at $199."

Expect an official Microsoft announcement soon...
 

Judge Orders Microsoft to Pay $290m, Bans MS Word Sales

100°
256w ago - A US federal court has ordered Microsoft to pay over $290m (£175m) for wilfully infringing on a patent by Canadian firm i4i, and has filed an injunction to prevent the sale of Word.

The patent relates to the use of XML, a mark-up language that allows formatting of text and makes files readable across different programs.

To quote: XML is integral to Microsoft's flagship word processing software Word.

Texas district court judge Leonard Davis also filed an injunction preventing Microsoft from selling Word.

The row specifically relates to the use of Extensible Mark-up Language, or XML, documents.

I4i filed a patent in 1998 that outlined a means for "manipulating the architecture and the content of a document separately from each other" invoking XML as a means allowing users to format text documents.

XML is also used extensively among other word-processing programs such as OpenOffice.

Microsoft has 60 days to comply with the injunction but said in a statement that it will appeal the ruling.

"We are disappointed by the court's ruling," said Microsoft spokesperson Kevin Kutz.

"We believe the evidence clearly demonstrated that we do not infringe and that the i4i patent is invalid. We will appeal the verdict."
 

Sony Posts $390M Loss as Bravia TV and PlayStation Sales Slump

100°
258w ago - According to Bloomberg, today Sony Corporation has reported a second straight quarterly loss as the stronger yen pushed the company further behind Samsung Electronics Company in television sales, and the global recession drove down demand for videogame machines.

The net loss was 37.1 billion yen ($390 million) in the quarter ended June 30, compared with profit of 35 billion yen a year earlier.

To quote: The result beat estimates after Chief Executive Officer Howard Stringer cut jobs and shut factories to revive a company that's lost its lead to Samsung in TVs, Nintendo Co. in game players and Apple Inc. in portable media players.

Pressure is building for Stringer to prove he can increase Sony's sales, not just reduce expenses, by slashing jobs and suppliers, according to investors such as Yasuhiko Hirakawa.

"Cost cutting and reshuffling of management may help mend unprofitable businesses but they won't make Sony competitive against Samsung and other rivals," said Hirakawa, a Tokyo-based fund manager at DIAM Co., which oversees $80 billion in assets.

"The brand is still highly regarded but that won't last forever."
 
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