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Video: Sony PS3 - It Only Does Great Games

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256w ago - Today Sony's Senior Vice President of Marketing & PlayStation Network Peter Dille has posted a PS3 video dubbed 'It Only Does Great Games' on the PS Blog.

To quote: In just the few weeks since my last post, we've launched the amazing UNCHARTED 2: Among Thieves, we've unveiled the new 250GB PlayStation 3 and we've welcomed nearly half a million new PS3 owners into our PlayStation family. There is no doubt it has been a busy and exciting few weeks here; and as promised, PlayStation 3's momentum just keeps building.

Since its introduction in 2002, the Ratchet & Clank franchise has become wildly popular, selling more than 16 million units worldwide and finding a permanent home on the "top ten favorites" lists of gamers everywhere. The latest and much anticipated installment, Ratchet & Clank Future: A Crack in Time, promises to deliver more of the signature humor and mind blowing weapons fans have come to expect while exploring the story behind Ratchet and Clank's past and the key to their future.

While the game won't be in stores until next Tuesday, critics are already starting to pour on the praise, touting that the latest Ratchet & Clank adventure looks like the "the best yet." And just in time for its release, Kevin Butler is back to spotlight this incredible...
 

Video: Sony PS3 - It Only Does Family Togetherness

300°
262w ago - Sony's Marketing & PlayStation Network Senior Vice President Peter Dille has shared a video today on the PS3 dubbed 'It Only Does Family Togetherness' featuring a desperate dad TV spot, as follows:

Thanks for all your amazing feedback on our new "It Only Does Everything" ad campaign. Kevin Butler has been busy pushing the new $299 PS3, not just on our blog but on some of your favorite TV programs, and the reaction has been fantastic.

I mentioned on my initial post that we have a huge campaign designed to show "Everything" the PS3 can do. And since you're all PlayStation's biggest fans, we'll be debuting each one here first. Our next spot features Kevin Butler helping a desperate father connect with his kids by finding the best family-friendly entertainment.

The ad is also timed to support the new "Game of the Year" edition of LittleBigPlanet, which shipped this week. The new edition of LBP includes everything from the first game plus more than $30 of bonus content, new levels and free downloadable content packs.

We hope you like this next installment of the campaign as much as you enjoyed the first two spots. Lots more coming, including ads that feature some of our biggest games like UNCHARTED 2: Among Thieves and Ratchet & Clank Future: A Crack...
 

Videos: New PS3 Ad Campaign: It Only Does Everything

650°
264w ago - Today Marketing & PlayStation Network Senior Vice President Peter Dille has unveiled the PS3 console's new ad campaign- It Only Does Everything.

To quote: I'm excited today to unveil our brand new ad campaign for PlayStation 3. This year is going to be a game-changing year for PlayStation.

Last week, we extended an incredible value proposition with the $299 price move and the introduction of a sleek new form factor for the 120 GB PS3. We've coupled this news with a truly unmatched content line up this year with some of the most eagerly anticipated games in our history.

But this is just half the story. Today we are laying down the final puzzle piece with a new marketing campaign for the PS3 and the introduction of its new tagline, "It Only Does Everything."

You may remember our [Register or Login to view links] from earlier this year where we introduced Dustin Pedroia's "Dear PlayStation" spot and our resident PlayStation expert Kevin Butler.

These new ads, created by our partners at Deutsch LA, birthed a new campaign in which we will have direct conversations with consumers about everything the PS3 can do. And as you'll see below, "It Only Does Everything."

We know many of you would...
 

XBox 360 is Officially the Only Game Console to Stream Netflix

300°
266w ago - It now appears the XBox 360 is officially the only console to stream Netflix, leaving Sony's PS3 (with the exception of Bravia TVs) and the Nintendo Wii ([Register or Login to view links] notwithstanding) to utilize other services.

At the very bottom of Microsoft's long list of details surrounding today's Xbox LIVE update, it states that the Netflix Watch Instantly integration is now an "exclusive partnership," with Microsoft going so far as to say that the "Xbox 360 will be the only game console to offer this movie-watching experience, available to Xbox LIVE Gold members who are also Netflix unlimited plan subscribers."

To quote: Netflix Partnership - This exclusive partnership offers you the ability to instantly stream movies and TV episodes from Netflix to the television via Xbox 360.

Xbox 360 will be the only game console to offer this movie-watching experience, available to Xbox LIVE Gold members who are also Netflix unlimited plan subscribers, at no additional cost.

From the Netflix Web site, simply add movies and TV episodes to your instant Queue,...
 

SCE: PSP Go's CPU Still 333MHz, 480MHz References USB Only

200°
272w ago - Despite a previous report over the weekend (based on a misinterpreted FCC document), today Engadget's [Register or Login to view links] Web site has confirmed via SCE that PSP Go's CPU is still 333MHz, and that the 480MHz spec pertains to the USB only.

To quote: Our friends at Engadget Japan have gotten in contact with Sony Computer Entertainment and been informed that the Maximum clock frequency mentioned here is for the USB device, not the CPU.

Translated roughly from their Japanese site: Recently published "PSP go up the clock" for correction. FCC Documents submitted to the FCC "Max Clock: 480MHz" and the description, it has been up to 333MHz (CPU) 480MHz clock may be used in a compatible and can not think if you get on the conventional model.

SCE on 480MHz said: "The whole unit," the clock shows the maximum, in this case is that the clock of the USB device. Main processor for the PSP 1000 / 2000 / 3000 and 1 ~ 333MHz remain unchanged.

Thus, there is no inventory risk and begin to appear PSP go for high clock-only apps, you do media browser etc I might have been quick to predict the collapse of the ground. We apologize...
 
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