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Sony Fined $18.5 Million in Patent Infringement Suit

50°
300w ago - Over two years ago, Agere Systems filed a suit against Sony for potential infringement on patents regarding "wireless local area network apparatus."

Looks like the courts ruled in Agere Systems' favor.

Sony has been fined $18.5 million for use of the technology in their devices, such as the Mylo and PlayStation Portable.

Finally, the jury ruled that the patent infringement was willful.
 

PlayStation Gamers Will be Disappointed by Sony Holiday Adverts

300°
300w ago - Believe it or not, whether you are a PlayStation gamer or not, you're going to be disappointed that Sony really doesn't have anything up their sleeve in terms of marketing their products... their odd ads are just plain out boring.

What's even worse is that they are releasing one TV Spot with the same theme every few days till the 21st when they are launching a "bigger campaign". I don't know about you guys, but the TV spots so far are not inspiring me yet.

The first one is known as the "Alley" and the second one known as "Office Park", and are part of the reflection campaign. Hopefully this "bigger campaign" will be more persuasive to the average consumer this holiday season.

Show us your killer titles, like Resistance 2, and LittleBigPlanet that you have been so excited for this year!








 

Rumor: Sony Signs Media Molecule to a 3 Game Contract?

50°
301w ago - Here's a little known fact: Despite producing one of Sony's most hyped titles of the year, LittleBigPlanet, Media Molecule actually has no affiliation with them outside of that.

The ex-Lionhead ragtag group of developers is a third party studio and could make titles for any system.

However, rumors are pouring in that Sony, enjoying the commercial and critical reception of MM's LittleBigPlanet, has just offered them an exclusive 3 game contract and the guys over at Media Molecule have graciously accepted.

Though its too early to expect to see anything substantial from them any time soon, expect some sort of announcement over the course of 2009.
 

Local Retailers Biased Against Sony PlayStation?

400°
301w ago - Having not ever been an owner of a PS3 or PSP, I wasn't aware of the bias that retailers are showing towards the PlayStation 3 console.

One of the guys that I work with is a huge PlayStation fan. Not a fanboy, mind you, but a normal person who happens to like the PS3 over the 360.

I've heard him talk about it before, but I've always passed it off as simple bad customer service or people just being overly hyped about a 360 game over the PlayStation ones, but after "Emergence Day 2″, I was shocked and appalled at the level of anti-PS3 sentiment he had to deal with.

It all started with him telling me that every time he went to his local game store, a small "mom and pop" type store where he has shopped for quite a while, they constantly bugged him to show up to the midnight release of Gears of War 2. On every visit, it seemed, he had to remind the shop owner that he did not have a 360 and had no intention of buying one.

I chalked this up to the store owner, a gamer himself, just being hyped about the release of the game. Gears of War 2 is a huge title, after all. After delving into it some more over several days of conversation, I soon learned that it was much more heinous than just a simple overzealous game store proprietor.

My friend went out to purchase...
 

Earth to Sony: The PlayStation 3 Needs a Price Cut!

350°
302w ago - A short time ago Sony Computer Entertainment executive Ray Maguire was quoted in response to a question about a PlayStation 3 price cut.

"Well the pressure comes from the consumers obviously and so therefore there's always pressure on price," admitted Maguire, "but you know we have a business to run, and we have to make sure we're doing the right thing for the shareholders as well."

I am sorry, what? I know I am not a CPA, a high ranking business analyst, nor a senior executive at a multi-billion dollar company, but I can do basic math. Microsoft recently had some major price cuts on their hardware and has seen a big hardware surge in North America and especially Europe as a result. So let's break out some hypothetical numbers shall we?

Let's say Sony reduces the cost of their standard 80GB unit from $399 to $325, I know this is a big drop but work with me on this. Let's assume with this price change they are no longer making $75 per unit on the console, but in fact break even on it.

Again this is all me making up numbers, but bear with me. Let's assume that Sony...
 
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