- According to Boston.com (linked above), advertisements for Barack Obama
have appeared in nine EA video games, including Guitar Hero and Madden 09. The ads appear on billboards and other signage, and remind players that early voting has begun and plug a campaign Web site.
To quote: Too busy playing video games to watch presidential ads on television? Barack Obama has found you, too, by becoming the first presidential candidate to buy ad space inside a game.
Nine video games from Electronic Arts Inc., including the popular "Guitar Hero" and "Madden 09" football game, feature in-game ads from the Obama campaign.
The ads - they appear on billboards and other signage - remind players that early voting has begun and plug a campaign website.
Obama campaign officials said the video game ads target 10 states that allow early voting, including several battleground states: Ohio, Iowa, Indiana, Montana, Wisconsin, North Carolina, Nevada, New Mexico, Florida, and Colorado.