- Google has announced its first sizeable cuts, with the axing of 300 jobs at its online advertising unit DoubleClick.
The lay-offs make up about a quarter of DoubleClick's 1,200-strong workforce in the US. Worldwide, DoubleClick has about 1,500 employees.
Google's chief executive Eric Schmidt has suggested that overseas operations, employing a further 300 people, will also be affected at a later date.
It is a first for Google and perhaps not one they want to trumpet too much.
In a statement, Google said: "Since our acquisition of DoubleClick closed on March 11, we have been working to match and align DoubleClick employees in the US with our organisational plan for the business.
"As with many mergers, this review has resulted in a reduction in head-count at the acquired company."
Some workers have been laid off already, while Google says others are being offered transitional roles, or contract jobs, which are expected to end after the two companies are fully integrated.
In a blog posting in March, Mr Schmidt gave a heads-up that job cuts would be likely and that those outside the US would be made "in accordance with local law".
At over $3 billion (£1.5bn), Google's purchase of DoubleClick is...