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Sony Denies PS3 Price Drop

50°
361w ago - At CES this year, Kaz Hirai, the President of Sony Computer Entertainment, stated that the PlayStation 3 was going to be profitable in 2008; unlike the huge losses it made for Sony in 2007.

After Hirai's statement the production costs were reported to be cut in half from the high $800 production costs down to $400 for each unit. Due to this news it sounded unlikely that the price was going to be cut again. Rumors were beginning to circulate that said the price was going to be cut to $299 in late January.

Combining the statement of Kaz Hirai and the $400 production costs, it doesn't really seem to increase the chance of a price cut so early in the year. That is probably why Sony confirmed to Bloomberg that they have no plans to cut the price of the PlayStation 3 in Japan, North America or Europe. Sorry for the people waiting for the PS3 to drop another $100, but it probably won't happen any time soon.

Stay tuned!
 

New Alone in the Dark Trailer

50°
361w ago - The next-gen introduction of the Alone in the Dark franchise looks to be hitting its mark hard and early.

Everything about this trailer oozes awesome: the beautiful lighting; the fluid animation; the jaw-dropping physics; the innovative inventory system; the absolutely gorgeous music (oh my god, the music); all wrapped around what looks to be one hell of a ride.





Stay tuned to PS3News to learn more about a game that's looking to become the biggest hit of this gaming icon's tenure. Alone in the Dark is expected to launch this year on all popular gaming platforms.
 

White PS3 Coming To America

650°
361w ago - Some filings over on the FCC (Federal Communications Commission) Web site have revealed that Sony plan to manufacture the white, 40GB PS3 for the American market.

The first filings were made in October of last year, but were initially withheld from the public at Sony's request, so as to "avoid premature release of sensitive information prior to marketing or release of this product to the public".

The filings are, however, now clearly visible on the FCC's site, including pics of the Commission's testing rig and Sony's declaration that the white PS3 will be manufactured according to FCC regulations. Now all we need is a release date, and we're all set.

FCC Filing

Great news for people that want something else other than the standard black! A sleek, white system might be just what the doctor ordered for people looking to jump on the Playstation 3 Train. Let's just hope this announcement will soon go hand-in-hand with the $299 price drop.
 

Ultimate guide to converting HD-DVD/Blu-ray movies to watch on PS3

400°
361w ago - This video shows you how to convert any movie to watch on your PS3.

Transformers HD-DVD is used in this example.




 

Sony PlayStation 3 Europe Sales Climb on Price Cut

50°
361w ago - Sony Corp., the world's largest video-game console maker, sold a record number of PlayStation 3 machines in Europe during the holiday shopping season after lowering prices to compete against Nintendo Co.'s Wii.

Sony, which began selling PlayStation 3s in Europe in March, shipped about 1.2 million consoles in the region during the five- week period ended Dec. 31, Kazuo Hirai, president of Sony's game division, said in a Bloomberg Television interview aired today. That's in line with U.S. shipments during the period, he said.

Price cuts and the introduction of a cheaper model helped Sony approach its goal of selling 11 million PlayStation 3s in the year ending March. Still, analysts at Nikko Citigroup Ltd. and Daiwa Institute of Research Ltd. predict the Tokyo-based company will miss the target after being outsold by the Wii and Microsoft Corp.'s Xbox 360.

``It's an industry consensus that PS3 sales will fall short of the target,'' said Mitsuhiro Osawa, a Tokyo-based analyst at Mizuho Investors Securities Co., who rates Sony shares ``outperform.'' ``Sony must think it's okay as long as the game business doesn't drag much on its overall earnings.''

Sony, which generated 12 percent of revenue from the game unit during the three months ended Sept. 30, has posted seven straight quarters...
 
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