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Report: Sony is Now Losing Just $36 on Every PS3 Slim Sold

550°
241w ago - This is interesting.. According to [Register or Login to view links] Sony now losing just $36 on every PS3 Slim sold.

To quote: "The PlayStation 3 was the biggest risk yet for Sony with an estimated manufacturing cost between $690 and $805 when it first hit the market. The retail price was just $599 showing how much each sale hurt.

The saving grace, however, is the fact that manufacturing costs come down and most of the profit is generated from game sales rather than the hardware itself. In January Sony was thought to have reduced its manufacturing costs by 35% to just $448, but still $48 above the then $399 retail price.

Then the PS3 Slim was created which involved a development cost and new components. That pushed the loss back up to around $100, but was combined with a surge in sales increasing the profits garnered from game sales.

Now with Christmas fast approaching iSuppli has done a new report showing that Sony has reduced costs to $336 meaning each sale now only loses the company $36. That paves the way for profit at some point next year when certain PS3 Slim components fall in price."
 

Sony PS3 Slim CECH-2000 System Flash Dumped!

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241w ago - Here is a little piece of news we skipped over when our PS3 Reference Tool arrived.

One of our resident PS3 DEV's CouRieR extracted the flash of a PS3 Slim (CECH-2000) European console with Firmware 2.75 a few months back by removing the chip, and dumping it with an external reader along the lines of the [Register or Login to view links].

The chip, a Samsung K8Q2815UQB, is a 128 Megabit flash chip. The dump, which weighs in at 16.0 MB (16,777,728 bytes), is quite similiar to that of a later model PS3 with the smaller flash.

Earlier generation Fat PS3's, those that sported dual 1 Gigabit flashes, had two copies of the PS3 firmware along with a full AES filesystem (for /dev_flash) on the flash.

The PS3 Slims, like later generation Fat's, have the AES filesystem (/dev_flash) on the Hard Disk Drive, and mounted virtually (like a loopback) with only one copy of the firmware.

Both the Fat and Slim PS3 systems feature everything that one would expect: a bootloader, corresponding core operating system LV1/LV2 SELF's, along...
 

Sony Sells 440,000 PS3 Slim Systems During Thanksgiving Week

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243w ago - Sony's PlayStation 3 Slim entertainment system seems to be picking up the pace this holiday season, as VentureBeat.com (linked above) reports that 440,000 PS3 consoles were sold during Thanksgiving Week this year.

It appears Sony's Blu-ray Movie, PS3 Slim Bundle and HD Entertainment promotional campaigns are paying off indeed.

To quote from SCEA's Sr. Director of Corporate Communications and Social Media Patrick Seybold:

"The 2009 holiday season got off to an amazing start for PlayStation, with all key retailers showing a significant increase for PS3, PSP and key holiday titles over Black Friday and the holiday weekend.

PlayStation 3 demand was at an all time high with the system selling more than 440,000 units for the week ending 11/29/09."
 

Sony Unveils New Black Friday PS3 Slim Bundle Deals

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243w ago - Sony's Senior Vice President of Sales Tim Bender has revealed some new Black Friday PS3 Slim bundle deals on the PlayStation Blog.

To quote: I'm going to kick this off by introducing myself to all of you since I'm a relatively new addition to the PlayStation team.

I'm Tim Bender the new head of sales at SCEA and I'm thrilled to be joining the company at such an exciting time and even more excited to be sharing with you some of the enticing deals we've got planned this Friday.

While recent sales momentum is proving that PS3 on its own is a deal many of you could not pass up, we've been working hard with our retail partners to offer incomparable incentives and value options this holiday.

This Friday, across many of your favorite local retailers, you'll be able to find the new 120GB PS3 system packaged with a selection of this season's hottest games, and in some cases, the latest [Register or Login to view links].

Keep in mind, the deals listed below are just the tip of the iceberg. Make sure to look in your Thursday papers to find other great deals from local favorites like [Register or Login to view links], [Register or Login to view links], [Register or Login to view links]
 

Assassin's Creed 2 & Movie Pack PS3 Slim 250GB Bundles Arrive

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245w ago - Today French site Zone-Numerique.com (linked above) has announced news of some new PS3 Slim 250GB Bundles.

Heading for Europe this week will be an Assassin's Creed 2 PS3 bundle along with two new Movie Pack PS3 bundles which are planned for a December 1, 2009 release. Each bundle will be available for 349 Euros.

To quote, roughly translated: "The bundle PS3 250GB and Assassin's Creed 2 will be available on November 19th.

Indeed, at the weekend, Sony will offer a pack Slim 250GB PlayStation 3 and the game Assassin's Creed 2 from Ubisoft for the sum of 349.99 Euros.

Sony will also offer from December 1st a Slim 250GB version, this time related to Blu-ray The Dark Knight and Transformers 2 pack or the Dark Knight and Terminator Salvation, always at a price of 349.99 Euros."
 
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