A couple days ago we reported on a few holiday adverts that are part of a “bigger campaign”.
Today Sony's Senior Vice President of Marketing & PlayStation Network Peter Dille detailed their PlayStation: Entertainment Unleashed ad campaign officially via PS Blog as follows:
This is one of the fun parts of my job, when we get to unveil our TV commercials and give you, our loyal fans, a preview of our spots before they hit the airwaves. This year’s campaign is dubbed “Entertainment Unleashed” and for good reason.
The campaign actually began quietly a few weeks back with three fifteen second “tease” executions. Hopefully, you’ve seen these by now. These initial ads depicted various people catching glimpses and reflections of beautiful PS3 game footage magically appearing ... More »
There's general agreement that Sony stumbled out of the gate with the PlayStation 3. Months of intense hype were followed by a late launch (fully a year after the Xbox 360) and a staggering $600 price tag for the deluxe model.
Even worse, the PS3 didn't initially have any real must-have exclusive titles, and despite the power of its vaunted Cell processor, multiplatform games from third-party developers didn't look appreciably better than the respective titles on the Xbox 360.
Since then, the company's been modifying the PlayStation product line to better fit the competitive market landscape. As of August 2008, a new "bargain" PS3 is available with a larger, 80GB hard drive, and a "deluxe" model is due in November, doubling the capacity to 160GB.
Both, however, lack backward compatibility with PS2 games and do not come with flash card readers. If those features are a must, it might be best to pick up the 80GB "Metal Gear" bundle version on eBay w... More »
Per Microsoft's Major Nelson (linked above): Xbox.com and the Xbox forums will be offline for maintenance on Tuesday, November 18th from 12:01am PT until 4:00am PT to prepare for the New Xbox Experience launch on Wednesday the 19th.
This does NOT affect Xbox LIVE, which will remain available during this time.
Additionally, similar as was done for the PlayStation 3 recently, Microsoft will give Capcom its own “branded destination experience” tomorrow, to coincide with the launch of New Xbox Experience.
The hub will serve as a sort of one-stop shop for all things Street Fighter. Related add-ons and content, as well information on upcoming releases, will be accessible from one single destination.
Press Release: CAPCOM® PARTNERS WITH MICROSOFT® TO PROVIDE A BRANDED EXPERIENCE WITH SUPER STREET FIGHTER® II TURBO HD R... More »
Gaming, like all mediums in existence, is constantly evolving. The Internet is almost unrecognizable from just 10 years ago.
Television programming has changed greatly, including such technologies as TiVo (DVR) and the unfortunate rise of reality shows on nearly every channel except Nickelodeon.
May God help us all. In the meantime, there are some trends we have noticed appearing in a lot of our favorite videogames, and those trends show a bright future for our favorite hobby. Some may disagree that these are good things, but they are indeed a part of gaming these days for better or worse.
5. Instant Co-Operative Play
Back in the day, co-op modes would typically split the screen in two in order to allow one player to move independently of the other. Split screens, however, were never very popular as they cut out the potential field of vision for both players and were often seen as a necessary nuisance. Since the Sega DreamCast... More »
Visit our Web Shop for the latest Deals on gaming gear today!
Use Coupon Code: holiday at check-out to get 15% OFF your order!
SEGA's glorious past is gathered in one colossal collection that is heading to both the PlayStation 3 and XBox 360 in early 2009.
Press Release: LONDON&SAN FRANCISCO – SEGA® of Europe Ltd. and SEGA® of America, Inc today announced the development of SEGA Mega Drive Ultimate Collection for the Xbox 360® video game and entertainment system from Microsoft, and the PLAYSTATION®3 computer entertainment system.
This compilation will feature the best first-party games from SEGA’s respected 16-bit Mega Drive years, as well as bonus content from its 8-bit Master System and 1980’s arcade era games library.
“SEGA Mega Drive Ultimate Collection is a must-have for any SEGA enthusiast,” commented Gary Knight, European Marketing Director for SEGA Europe.“Fans will get a chance to relive fond memories from these classic games in HD format.”
Developed by Backbone Entertainment, SEGA Mega Drive Ultimate Collection contains over 40 ce... More »
Sony Computer Entertainment Europe today announced a new initiative called Shoot!.
Shoot! will deliver series of short films that will be free to download from 13th November via PlayStation®Network for PLAYSTATION®3 (PS3™) or PSP™ (PlayStation®Portable), allowing owners to watch cutting-edge film from up-and-coming directors and experience this unique content.
The films will also be screened across Europe on ShortsTV from January 2009.
Press Release: Six of Hollywood’s award winning filmmakers Armendariz, Bruckheimer, Kounen, Rothermund, Vinterberg, Winterbottom have chosen an emerging film director from their own country to mentor for the project. The emerging directors then created a short film, shot in High Definition, based on an open brief, shaped only by one of a number of words that capture the essence of PlayStation: Play, Create, Share, Connect, Discover and Challenge.
The emerging directors will showcase their mo... More »
Whether victims of excessive hype or consumer stinginess, these would-be sizzlers are likely to fizzle this holiday season.
T-Mobile G1 - Price: $179 (with two-year contract)
Google's hotly anticipated push into operating systems for mobile phones was a media sensation, but HTC's version of its Android-powered device is falling short of the hype. Critics say the "Google phone," which went on sale Oct. 22, is a little clunky with design flaws like no earphone jack and an oddly jutting chin. Close, but no iPhone killer.
Zune video MP3 player - Price: $230
Microsoft's latest answer to the iPod, with 120 gigabytes of storage and a 3.2-inch high-resolution color screen, is a vast improvement over the original Zune, which debuted in 2006. But the new Zune faces the same problem as the iPod: Smartphones and other Web-enabled devices chock full of features (think iPhone) threaten to render these one-trick players obsolete.
More »
Famitsu has made available some new of Final Fantasy XIII screenshots which it featured in this weeks Famitsu issue.
Below is a very rough Google translation, and check out all of the pics linked above!
Crystal will be guided by a society based on the colony, “Cocoon” and the spread of primitive nature “pulse”. Two of the world’s stage and RPG’s FFXIII. Lightning (no translate) RASHIKI blond heroine of the men, but this time the name “Snow” turned out to be.
In the FF series, VII, after the hero of many of the weather has been named. Therefore, his position is in this film is important to be inferred.
The album will be an important keyword, “Farsi” and “RUSHI”. Farsi is a special existence beyond knowledge, and Cocoon is built. RUSHI chosen by the Farsi and was given the mission of the neck. The mission, from Farsi to the video, such as RUSHI “vision” will be conveyed, because it’s not clear what, (no t... More »
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