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Sony Cuts Costs of PS4 Hardware Production, Price Drop Coming?

350°
3w ago - Today Sony has made available a [Register or Login to view links] revealing that they have already managed to cut the costs of PS4 hardware production which leaves PlayStation 4 fans curious if a price drop will be coming soon.

To quote: "The cuts have allowed Sony to revise its financial expectations, increasing its projected FY2015 operating income for its Games & Network Services division from 20bn yen to 25bn yen.

"Sales are expected to be higher than the May forecast primarily due to the strong performance of the PS4," Sony said in its latest earnings report. "Operating income is expected to be higher than the May forecast primarily due to PS4 hardware cost reductions."

The reduced costs suggest Sony could be better placed to cut the price of PS4 at an earlier point in its life-cycle - or continue to reap improved profits from ongoing sales.

PS4 sales stood at 7 million in April although Sony has failed to provide an update since. PS3 and PS4 sold a combined 3.4m units between April-June 2014, however, of which the vast majority are expected to be PS4."


 

Sony CEO States PS3 Manufacturing Costs Reduced By 70%

350°
264w ago - The CEO and executive VP has revealed that the manufacturing costs of the PS3 have dropped by a massive 70 percent.

The revelation came during an overseas investors following Sony's Q1 2009 financials.

To quote: During a conference call for overseas investors following Sony's Q1 09 financials, Nobuyuki Oneda Sony Corp's CEO and Executive Vice President has revealed that manufacturing costs of the PlayStation3 have dropped by 70%.

"The cost reduction since we introduced the PS3 is very substantial and this is on schedule," Oneda-san replied when asked about manufacturing costs.

"We don't disclose how much of the PS3, specifically the cost deduction was achieved during the past two years. But that is on schedule."
 
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