Thus, game developers for PS3 will be able to access the full power of Unigine engine and tools to express all aspects of their creativity using more advanced technologies later this year.
Press Release: "We are pleased to join Sony Computer Entertainment's Tools and Middleware program for PS3 since support of the modern hardware is one of the most important strategic directions of our company. We plan to make our technology available on PS3 at the end of 2009. It is targeted to AAA-level games and can be licensed by companies from all over the world", said Denis Shergin, CEO of Unigine LLC.
Unigine engine provides photorealistic 3D render, powerful physics module, object-oriented scripting system with a very rich library (more than 3000 methods o... More »
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During his speech he addressed many economic issues, and touched on the importance of innovation. However, it was his Xbox announcement which has people excited.
To quote: Rumors can be confirmed, as Ballmer stated openly during a speech on the recession to those in attendance at the Executives Club in Chicago, a new Xbox 360 will hit the store shelves in 2010.
The new device will be equipped with technology that is “really, really, close” to an actuality. The console, which was described as having a “natural interface,” will have a built in camera with the ability to recognize movement and voice.
With no official release, those were all of the details that were shared.
The free service gives you access to thousands of streaming music videos on demand, just in case you didn’t know.
Users can expect 10,000 videos right off the bat to download off PSN, with more to come.
Press Release: Turn your PLAYSTATION 3 into a music video jukebox on June 11th - with three solid weeks’ worth of videos from day one!
London, 10th June 2009: VidZone, the revolutionary on-demand music video service for PLAYSTATION 3 from Sony Computer Entertainment Europe, is confirmed to go live on Thursday 11th June. VidZone is a brand new, free service that gives you the freedom to view thousands of music videos on demand by streaming them directly to your PS3 and onto your TV screen - complete with Surround Sound.
It’s launching... More »
They stated they will be improving the digital quality of the games that are soon to be arriving on the store, to quote:
For the few years the store has been online, it has been in a huge competition with the 360's version of PSN, XBLA.
Items for the PSP like songs will be better quality when downloaded from your PC. The PSN Store sees games such as Fat Princess coming soon and with a huge range of PS one originals also on their way, Sony are putting their all into the PlayStation for the moment.
Despite having over 200 full games already on the network, Sony are planning to expand that to around 300 by the end of the year.
It is also rumored that Sony have secured exclusivity for DLC content for upcoming games. Xbox Live needs to watch their backs for the moment.
According to RockStar, at this phase when you are trying to launch a new franchise, exclusivity can help you launch it. Through going exclusive, you also get more first party support.
To quote: "At this phase in the cycle, when you're trying to launch a new franchise, exclusivity can really help you launch the franchise.
It can give you the kind of platform that you need to start exclusive, start in the right kind of way with the right kind of partner. Exclusivity does work", Feder went on.
Agent is being overseen by the Housers, founding fathers of Rockstar. Development is being handled by Rockstar North, the studio behind GTA IV.
Going... More »
Sony answered during a recent interview with Kotaku, as follows:
Despite expectations that Sony would lower the price of the PS3 at E3, the company announced no price drop at the big show. We asked why.
"From our perspective, this show is all about content," Sony's head of PlayStation marketing in the U.S., Peter Dille, told Kotaku in an interview yesterday. "We believe that our content story is unrivaled.
It's really a relentless line-up of great exclusive games that will speak volumes to the value inherent in the PS3. Obviously people come to E3 expecting all sorts of announces.
We've got a plan in place for the platform. A price drop at the show wasn't part of it."
His self-deprecating, nervous laughter was directed at all of the company's leaks - even Sony boss Kaz Hirai admitted the PSP Go! was "the worst-kept secret of E3.
But Sony's audience was there to applaud every stat: 364 games are coming to PlayStation 3 in the next year; the platform generated 30 percent of total retail sales for the industry in 2008.
To quote: "It's just the beginning of what we expect in 2009," Tretton said.
"I suspect the reason some of you have bags under your eyes is because you've been playing Infamous since it came out last week." Applause, cheers - and audible gasps - for the frankly breathtaking Uncharted 2 footage presented by Naughty Dog's Evan Wells, who said it "sets the new gold standard in limit-pushing."
Whoops, cheers, howls, for Modern Warfare 2, Rock Band: Beatles, Ratchet & Clank Fut... More »
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