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Sony Didn't Intend the PlayStation 3 to Succeed as a Console


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306w ago - Everyone was probably glad to know that the PS3 managed to sell more than a 150k during November. And while many Sony fans would see the glass half full, analysts and skeptics would see the glass half-empty, considering that the PS3 and PS2 combined didn't come close to the Xbox 360 or Nintendo Wii's numbers.

However, selling a console during this generation wasn't Sony's priority for the PS3 to begin with. Good numbers or not, Sony already accomplished what they wanted from their third-generation console.

It all started back in E3 2005 with an article on IGN comparing Sony's and Microsoft's console specs. A lot of people are going to say "But the specs have changed since then."

However, it's not the specs that gave away the PS3's general purpose, it was the intention of the specs. The one comment that stands out above them all in the article is the one that pinpoints what the PS3 has displayed in realtime gameplay (at present) and for what Sony was really using the PS3 for, as the comments states:

"Sony's CPU is ideal for an environment where 12.5% of the work is general-purpose computing and 87.5% of the work is DSP calculations. That sort of mix makes sense for video playback or networked waveform analysis, but not for games."

That comment has stuck with me for the past three years, and with good reason. Now I'm sure techies will break down the PS3 specs to justify it as a more suitable gaming platform than the Xbox 360, but the fact of the matter remains:

Developers needed multithreaded middleware just to keep the framerate stable when developing high-end games on the PS3. However, there was nothing needed for optimized video playback for high-definition optical media, specifically, Blu-ray media.

It all comes full-circle, and the facts are these: Even if the PS3 is Sony's last console Sony still wins. Whether the PS3 turns a profit or tanks, Sony still wins. For those of who you don't know what I'm talking about, simply understand that Sony, as an electronic giant, simply needs to survive the economic ebb to reap the benefits of what the PlayStation 3 established for the company.

That establishment happens to be the Blu-ray format. The company didn't intend for the PS3 to succeed as the next big console, so much as they intended it to push their new format through the door, successfully. And it did.

Unless another form of high-def optical media emerges within the next two years, Sony will control the high-definition era of optical media for visual entertainment. Anyone who wants to see high-def movies, guess what format you're going to have to go with? Anyone who wants to burn high-def media, guess what format has to be used?

If Microsoft wants the Xbox 360 to play anything other than DVD9 material, guess what format they're going to have to use? Sony didn't need the PS3 to just win over gamers, they just needed a vessel to carry over a new format that they would own. Something that Sony's BetaMax and their UMD failed to do in the past.

While Nintendo may control the console gaming market, and Microsoft has a stranglehold on the hardcore gaming arena, Sony will own all with Blu-ray. Even Microsoft and Nintendo will have to bow to Sony if they plan to use the formats for their current or future consoles.

The only thing gamers can hope for is that Sony doesn't abandon the PS3 too soon (since they have no need for it anymore), or otherwise the entire gaming community will be stuck with Wii shovelware and Halo spin-offs for the rest of this gaming generation.



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CyanCaze's Avatar
#12 - CyanCaze - 305w ago
Quote Originally Posted by mrmiller24 View Post
This doesn't make sense, if HVD hasn't come out yet, how is it only just losing to blu-ray? i dont know much about whats going on with HVD but reading what other people are saying, the HVD cant pass blu-ray as a format if nobody is planning on using it for movies, which in sense is what blu-ray is for. from a business aspect blu-ray wouldnt consider HVD as competition, and vice versa. yes they are discs, but they are discs doing different things

anyway back to the article, i feel that most of this is true, but i doubt sony will be dropping the PS3, as they have always talked about its 10 year plan etc...

I was talking about current Storage capacity. Blu-ray = 400GB HVD = 250GB

mrmiller24's Avatar
#11 - mrmiller24 - 305w ago
Quote Originally Posted by CyanCaze View Post
HVD isn't even out yet, and I doubt it will not be made public. HVD is just a holographic disc reader with 2 lasers, a green and a red one if I'm not mistaken. At the moment it is losing to blu-ray. But not by much, and HVD will eventually pass it, since blu-ray can only go so far.


This doesn't make sense, if HVD hasn't come out yet, how is it only just losing to blu-ray? i dont know much about whats going on with HVD but reading what other people are saying, the HVD cant pass blu-ray as a format if nobody is planning on using it for movies, which in sense is what blu-ray is for. from a business aspect blu-ray wouldnt consider HVD as competition, and vice versa. yes they are discs, but they are discs doing different things

anyway back to the article, i feel that most of this is true, but i doubt sony will be dropping the PS3, as they have always talked about its 10 year plan etc...

CyanCaze's Avatar
#10 - CyanCaze - 306w ago
Quote Originally Posted by tilla View Post
There are no current plans to sell movies on HVD. At all. It is only being marketed as an enterprise backup solution for large businesses.

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There are no movie studios planning to release any films ever on the format.
There are no retail players being designed. HVD is only being produced as a means to backup huge amounts of data.

The industry has picked BluRay and for high definition movies there is really no advantage whatsoever to having even more space, especially with multi-layer bluray tech going as high as 16 layers in current R&D. It'd be a very, very hard sell.
I think your mistaken if you think blu-ray will last forever. Sure current movies don't require any more space. But what about games? With 3.9 terrabytes of info, I might be able to create a actual 3d world of planet earth. Where no place is off limits. I understand that you may think that it will have no place in this world, however games could use it to it's fullest.

Also no one planned on marketing on blu-ray before they made a player. Well maybe Sony, but that's it.

slammy's Avatar
#9 - slammy - 306w ago
Quote Originally Posted by CyanCaze View Post
Can you show me some proof of this? HVD isn't even out yet, and I doubt it will not be made public. HVD is just a holographic disc reader with 2 lasers, a green and a red one if I'm not mistaken. At the moment it is losing to blu-ray. But not by much, and HVD will eventually pass it, since blu-ray can only go so far. Please post the link of the article you read containing the reason it will not be made public. I don't doubt your telling the truth, but I would like to see it so I can at least confirm it.


They were going to be released as 300gb disc sept. 2006, but there has been no sign of them, and I doubt they will be coming out anytime soon. The fact that the drive is supposed to initially cost around $15000 makes them hard to sell to average consumers. I think discs was supposed to be around $150 initially.

tilla's Avatar
#8 - tilla - 306w ago
Quote Originally Posted by CyanCaze View Post
Can you show me some proof of this? HVD isn't even out yet, and I doubt it will not be made public. HVD is just a holographic disc reader with 2 lasers, a green and a red one if I'm not mistaken. At the moment it is losing to blu-ray. But not by much, and HVD will eventually pass it, since blu-ray can only go so far. Please post the link of the article you read containing the reason it will not be made public. I don't doubt your telling the truth, but I would like to see it so I can at least confirm it.


There are no current plans to sell movies on HVD. At all. It is only being marketed as an enterprise backup solution for large businesses.

[Register or Login to view links]

There are no movie studios planning to release any films ever on the format.
There are no retail players being designed. HVD is only being produced as a means to backup huge amounts of data.

The industry has picked BluRay and for high definition movies there is really no advantage whatsoever to having even more space, especially with multi-layer bluray tech going as high as 16 layers in current R&D. It'd be a very, very hard sell.

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