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Sony Anticipates PlayStation Home to Boost PlayStation 3 Sales


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301w ago - Kaz Hirai has indicated that he expects PlayStation Home to boost sales of the PS3 this Holiday period. Moreover, he added that he expects the gaming division of Sony to be less affected by the current adverse economic conditions.

To quote: A Sony Corp. executive told the Wall Street Journal this month that the company expects the new online universe 'Home' to boost sales of the Playstation 3 this holiday.

Sony Computer Entertainment Inc. Chairman and Group CEO Kaz Hirai told the publication that Home, which will allow PS3 owners to mingle in a virtual world, will be available by the end of the year.

Hirai added that he expects the company's game unit to be less affected by current economic conditions.

Sony in Sept. 2007 delayed the Home online service to spring 2008. It subsequently delayed the project to the end of the year.

Sony will sell a new 160GB PS3 bundle in Nov. next to the current 80GB SKU.



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