281w ago - Remember Cellius? The company formed by Sony and Namco Bandai to create Cell based games? It was announced last year and since then things have been very quiet. Too quiet. Especially when you know that Ken Kutaragi is meant to be the chairman. A year later Cellius rears its head once more.
To apparentlly take market share from Microsoft and Nintendo in the games division, Cellius has high expectations.
Cellius will use Sony's Cell Broadband chip, which powers PlayStation 3, to create games for the console and content for mobile phones and personal computers. Perhaps even arcade machines.
Where the hell are they then? Cellius was announced in January last year, and the venture was said to begin operations March 6th 2007. I expect they have been putting together prototype games and developing engines to pitch and present this year.
Our first sign that they are still alive is the addition of a logo (above) on the official Cellius website. Yes I'm afraid that's it. A nice, pretty logo. But that's the start of any good business, as we ourselves know at Ripten. It's a pretty snazzy logo to say the least, with a form of morse code spelling out Cellius above the letters.
Whether this new company will develop on the Playstation 3, or will seek to further Cell usage in other entertainment devices (or both) is still unclear. Until we know more, all Sony and Namco have to show for the merge is a futuristic logo.
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