- 20th Century Fox in January will release the first Blu-ray movie with picture-in-picture interactivity.
That's according to an article by Video Business.
The publication reported that Fox demonstrated the PIP feature for the sci-fi thriller Sunshine on Monday during a press briefing. (Sunshine is a UK-based movie starring a cast of unknowns.)
HD DVD, Blu-ray's high-def disc format rival, has featured PIP on some discs for a few months, including Warner's HD DVD edition of the war movie 300.
HD DVD supporters have said the PIP feature will engage movie buffs because it can offer related information while the person watches the film.
For instance, Video Business reports, Sunshine's filmmakers discuss the movie in the PIP window while it's running.
Most Blu-ray players currently do not have the capacity to display PIP, but Fox senior vice president Steve Feldstein told the publication that future models will. He added that Sony will upgrade the Play Station 3 with a PIP feature via a firmware download.
"There will be players in the market," Feldstein said.
Disney is expected to offer PIP in several titles next year, including Finding Nemo.