Toys R Us Ad Indicates Wii Price Drop to $199 This Month
To follow-up on the previous rumor, today a leaked Toys R Us ad is pointing at a $50 Nintendo Wii price drop to $199 this month.
To quote: "While the Walmart [Register or Login to view links] we saw didn't put a price tag on the Wii-currently still at its launch price of $249 USD-the Toys R Us version does, pegging the new MSRP at $199.
And that's with Wii Sports included, not a stripped down package. The ad is purportedly from the end of September, due to hit the week of the 27th according to the tipster that forwarded a shot our way.
That's a week earlier than we were expecting based on the Walmart tip we received, but still not official in any capacity.
If accurate, that would mean a price drop announcement from Nintendo sometime within the next two weeks, possibly during the Tokyo Game Show."
To further confirm this and the Sept 27th date, here is the official Press Release that Nintendo has made available:
WII AT $199.99 BEGINNING SEPT. 27
World of Nintendo Events, Key Software Releases Further Demonstrate System’s Incomparable Value
REDMOND, Wash., Sept. 23, 2009 – Beginning Sunday, Sept. 27, the world’s most popular home video game system gets even more appealing. On that day, Nintendo’s suggested retail price for its record-setting Wii™ drops by $50 to $199.99. The new $199.99 Wii price point delivers the full iconic Wii gaming experience, including the motion-sensing Wii Remote™ controller, Nunchuk™ controller and Wii Sports™ software, and furthers Nintendo’s mission to expand the gaming universe by making video games accessible to more and more consumers.
Wii ownership also opens an avenue for players to the industry’s most diverse and unique collection of home console games. Key upcoming releases include Wii Fit™ Plus, launching on Oct. 4, and the first truly multiplayer Mario™ title ever, New Super Mario Bros.™ Wii.
Both new and veteran players in America can jump into this new Mario action when it arrives on Nov. 15.
And beginning Oct. 2, consumers in select cities will have a new, convenient way to decide which Nintendo adventure to tackle next. On that day, a novel series of sampling events called “World of Nintendo” kicks off in Long Beach, Calif.
“Wii has reached more video game players than any game system before because it attracts everyone—both men and women, and people of all ages,” said Cammie Dunaway, Nintendo of America’s executive vice president of Sales & Marketing. “Our research shows there are 50 million Americans thinking about becoming gamers, and this more affordable price point and our vast array of new software mean many of them can now make the leap and find experiences that appeal to them, whatever their tastes or level of gaming experience.”
The inherent social nature of Wii is fully demonstrated in a groundbreaking way with New Super Mario Bros. Wii, the first Mario game ever to allow four players to take part in the action at the same time. That same dynamic is propelling the enthusiastic response for Wii Sports Resort™, while the release of Wii Fit Plus includes everything you love about Wii Fit™, along with new multiplayer elements and the ability to customize workouts to fit individual needs.
EEDAR have sent out a PR email stating their opinion on the Wii price cut. Details include a 40% increase prediction on Wii hardware after the price cut, and how Wii price cut is a pre-emptive strike towards pricecuts of Xbox and PS3.