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According to Broadcast magazine, Grade attacked the games industry for living in a "moral vacuum" while speaking at the Royal Television Society's Cambridge Convention. Riccitiello defended interactive entertainment.

Riccitiello argued that media treatment of games is unjustly harsh, suggesting that games are no worse than TV when it comes to violent content. He compared violent clips from TV programmes such as 24 and CSI and films including Kill Bill and 300 to parts of Grand Theft Auto.

EA and ITV Bosses Scrap over Violent Games


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