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Microsoft XBox 360 Live Advertisement Using LittleBigPlanet Tune


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263w ago - Many people have associated LittleBigPlanet with the song Get it Together by the Go! Team.

However, it seems Microsoft has decided to begin using this tune in a recent advertisement for their Xbox 360 too.

To quote: This is the LittleBigPlanet theme they're running over their suspiciously similar marketing campaign.

Now to be honest, this song is by The Go Team and was licensed by Sony for use in LittleBigPlanet. However, the song feels like it's been accepted as the spiritual soundtrack for LittleBigPlanet. And Microsoft have to be aware of that.

Check out the video of it below- LOL!






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Comments 8 Comments - Go to Forum Thread »

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Gustavolol's Avatar
#8 - Gustavolol - 263w ago
I feel bad for sony.. They just keep getting it up their rear.

victorinox's Avatar
#7 - victorinox - 263w ago
i've read the comments, on this subject on several forums... and i got to say, i dont see why anyone really cares... its a song... over time, it might even evolve to people going "LBP stole it from Microsoft" but who really cares...

the way, i see it is... they planned this, and planed for people to be pissed, and since several sites are talking about it, its free marketing... though it might not help, it will get the word out there.

mrgreaper's Avatar
#6 - mrgreaper - 263w ago
i own a xbox360 (two infact for multiplayer) 1 ps3 (no way can i afford two of them) most of my games are for the 360 but im not a fanboy of either is what im trying to say.

i read the article and thought how low can you get Micro$oft! but watched the vid and got the urge to play little big planet... as someone else said m$ screwed up lol.

mrmiller24's Avatar
#5 - mrmiller24 - 263w ago
well my point has not got anything to do with the ms/sony relationship, or anything that ms is a follower rather than a leading.

its almost like frosties using the coca pops theme tune, its a song that is recgonised in the gaming industry as the theme from LBP, its a flaw from the marketing dept. they should have picked up on it and found another charming song to use.

Anthogno's Avatar
#4 - Anthogno - 263w ago
What the heck are u guys talking about, the staff from marketing and designers probably never even touched PS3, let alone recognize a song from a game. They just picked a charming tune..

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