Today, 7-Eleven announced that they will start carrying certain video game titles for sale, including Fallout 3, Gears of War 2, Call of Duty: World at War and World of Warcraft: Wrath of the Lich King.
Additionally, they will make several prepaid game cards available for companies (and games) like Nexon, Habbo, Gaia, Guild Wars, Runescape, Aeria, City of Heroes, ijji and Neopets.
Press Release: Gamers never die; they just grow up … and continue to play ... and play ... and play. Today, the average gamer is not in his teens, but in his early 30s and, not surprisingly, most likely male. They play at home, at social gatherings, at work (shhhh) and online.
That’s good news for 7-Eleven, Inc. whose customer base skews heavily male between the ages of 18 and 34. The world’s leading convenience retailer is ready to take the proverbial plunge into video game sales after dabbling in it over the past years with successful Slurpee® beverage promotio... More »
Mythic and The Black Library, a division of Games Workshop, today announced Dark Storm Gathering, an original novel based on the critically acclaimed MMORPG, Warhammer Online: Age of Reckoning (WAR).
The second in a series of novels based on the hit massively multiplayer online role-playing game, Dark Storm Gathering will be available in all major bookstores and on the Black Library website in Spring 2009.
Dark Storm Gathering, by noted Black Library author Chris Wraight, provides a colorful and gripping account of the Realm vs. Realm battles that rage throughout WAR. In the novel, human and Elf adventurers are forced to form an uneasy alliance with the armies of the Empire to repel the forces of Chaos. Across the lands, the grim march of Tchar’zanek, dread Champion of the fell powers of Chaos, is underway.
Throughout the Empire of Man, the toll from plague and mutation continues to grow, and hope begins to fade. Only the intervention of the H... More »
Sony confirms its recently announced network numbers include accounts from both the PlayStation 3 and PSP, but no duplicates; analyst estimates 50 percent of PS3s have gone online.
On Tuesday, Sony made a stir when it announced that its free PlayStation Network had attained 14 million "active users."
The number, revealed to celebrate the PlayStation 3's second birthday, was remarkable, as it appeared to match the 14-million-strong subscriber base for the pay-to-play Xbox Live. Microsoft's online service launched in 2002 and has been a central pillar of its strategy since the Xbox 360 launched in 2005, one year before the PS3.
Three days later, Sony has now clarified what exactly it counts as an active PlayStation Network user. "Seeing as PlayStation Portable does include PlayStation Network services (i.e. games store natively on PSP), yes those numbers do include all PlayStation Network registrations," said a Sony representative.
Sony's Director of Hardware Marketing John Koller announced via PS Blog today the following:
I wanted to give you some details on the two PSP ad campaigns that also kicked off recently. One campaign focuses on the new PSP-3000 and the other on the big games that are available this holiday season (or coming soon after), including Resistance: Retribution, God of War: Chains of Olympus, Madden NFL ’09 and more favorites.
This campaign is one of my favorites because not only does it gives a nod to the awesome ‘POV’ TV spot that we aired when the PSP first launched back in March 2005, but it places the PSP within a colorful and diverse blur of urban activity. As someone who spends a lot of time in San Francisco and travels the country often, I see the way that people in different cities use their PSPs and I think we’ve captured that in a fun and interesting way.
Ziff Davis Media announced Wednesday that it was ending print publication of its 27-year-old flagship, PC Magazine, and would take the title online only.
PC Magazine’s circulation was 1.2 million in the late 1990s. It is the latest of several magazine publishers to drop a print edition, as advertising plummets and the cost of printing a paper version rises.
“The viability for us to continue to publish in print just isn’t there anymore,” Jason Young, chief executive of Ziff Davis, said in an interview.
To quote: Seven production, circulation and advertising employees will be cut as a result of the move, out of a total of about 140 who work on PC Magazine and PCMag.com. Mr. Young said the company was considering taking its other print magazine, the video-game publication Electronic Gaming Monthly, into an online-only format, but would not make a decision before the end of the year.
Today, we’re announcing the incredible new Carson Extreme Hotrod.
We’ll be back in the New Year with all the details on this powerhouse racer, but for now we’re keeping it under wraps.
We could tell you that it’s the fastest car in Paradise City – a stripped down, ultra low, overpowered straight line monster.
We could talk about its roots in American Rat Rod culture and it’s wildly exaggerated Hot Rod features, based on a ‘20s Roadster.
We could explain that we’ve rewired Burnout’s vehicle dynamics system, so it handles more intuitively and drifts more realistically than any other car.
We could reveal that it’s the first of a pack of 2 cars designed to re-imagine Burnout Boost. Which explains the blue exhaust flames.
We could do all that, but we don’t want to give away too much. For now, all you really need to know is that this car will give you the ride of your life and in early 2009 yo... More »
Video game consoles left running round-the-clock can send your annual electricity bill soaring. That's probably no surprise for most gamers. But the Natural Resources Defense Council, a New York-based conservation group, has conducted a study of gaming machine energy use to raise awareness among gamers and pressure manufacturers into making more energy-efficient machines.
The NRDC's study found that Xbox 360, PlayStation 3 and Wii machines in the U.S. use about as much electricity in a year as every home in San Diego combined. Much of the energy comes from machines that are left on, but not in use, the NRDC said.
Of the three consoles, Sony's PS3 was the biggest energy hog, followed by Microsoft's Xbox 360. Nintendo's Wii is by far the most energy efficient-and even uses less electricity than its predecessor, GameCube.
To quote: With more efficient devices and by utilizing existing power-saving features, consumers ... More »
A couple days ago we reported on a few holiday adverts that are part of a “bigger campaign”.
Today Sony's Senior Vice President of Marketing & PlayStation Network Peter Dille detailed their PlayStation: Entertainment Unleashed ad campaign officially via PS Blog as follows:
This is one of the fun parts of my job, when we get to unveil our TV commercials and give you, our loyal fans, a preview of our spots before they hit the airwaves. This year’s campaign is dubbed “Entertainment Unleashed” and for good reason.
The campaign actually began quietly a few weeks back with three fifteen second “tease” executions. Hopefully, you’ve seen these by now. These initial ads depicted various people catching glimpses and reflections of beautiful PS3 game footage magically appearing ... More »
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